.well-known/ucp file and AI-sourced sessions appearing in your analytics.
Before you start
You need:- Your store domain (e.g.
yourstore.com) - An Asva AI API key — get one at asva-ai.com/get-help
- Ability to host a static file at
/.well-known/ucpon your domain
Run a Readiness Score
Before implementing anything, audit your domain to see exactly what’s missing. The Readiness Score returns a 0–100 score, a letter grade, and a prioritized list of gaps to close.Example response:Review the
gaps array — start with critical severity items first.Generate your UCP manifest
Generate a compliant Example response (your manifest file):Save this JSON — you’ll publish it in the next step.
.well-known/ucp manifest for your domain. You need to provide the URLs for your catalog and checkout endpoints (you’ll build these out fully in the UCP guide).Publish the manifest
Host the manifest at Then verify the file is publicly accessible:
/.well-known/ucp on your domain. This is how Google AI Mode, Gemini, and other agents discover your commerce capabilities.Install the attribution snippet
Add this snippet to your storefront
<head> to surface AI-sourced sessions as a distinct channel in GA4. Replace YOUR_PROPERTY_ID with the property ID from your Asva dashboard.The snippet analyzes session fingerprints, timing patterns, and UTM signals to identify AI-sourced visits that would otherwise appear as “Direct” in GA4. See Dark traffic attribution for how it works.
Re-run the score to confirm
Run the audit again after publishing your manifest and installing the snippet. A passing UCP manifest plus attribution snippet should bring your score above 60.If
well_known_missing is gone from gaps and attribution is no longer 0 in the breakdown, you’re on track. Continue with the UCP guide to build out your catalog and checkout endpoints.Next steps
Implement UCP endpoints
Build the catalog and checkout endpoints that back your manifest.
Implement ACP for ChatGPT
Add ChatGPT Instant Checkout support via Agentic Commerce Protocol.
Set up attribution
See your AI-sourced traffic in GA4 and your own analytics.
API reference
Full API docs — auth, readiness, manifest, attribution.